Should You Publish Every Day?
Looking at the pros and cons
How often should you publish articles on Medium?
I’ve recently been asking myself that question, and I don’t think I’ve found the answer yet.
I’m talking about publishing — not just writing. All writers should write every day. But what is an optimal frequency for publishing your writing?
When I look at successful writers on Medium, I see a variety of answers. Some writers only publish their articles one to two times per week. Others publish three to four times. And others publish more frequently, sometimes publishing multiple articles per day.
I think there’s a fine balance when it comes to the frequency of publishing on Medium.
If you don’t publish enough, your audience forgets about you. They move on to another writer. They aren’t satisfied with waiting for your slow output — no matter how good it is.
Publishing infrequently might work when you have your own blog or website and have built a large following. Maybe then you could get away with publishing one article each week — or every two weeks.
But on Medium, a platform of vast content output, your articles will drown in the sea of competition if you only publish once per week. Your name might be noticed for a day…
